Why Insurers Choose VIEWAPP: When In-House Development Slows Down Business

Today, the insurance market is in a state of constant acceleration. New risks, the growth of fraud, pressure on claims settlement timelines, and heightened customer expectations for digital service — all this demands fast technological solutions from insurers. At the same time, it is becoming increasingly clear that internal IT teams find it ever more difficult to handle this volume of tasks solely on their own.

The development, testing, and maintenance of complex digital solutions require years, substantial budgets, and constant competition for priorities. While a team builds one tool, the market has already shifted: new fraud scenarios emerge, new data requirements appear, and new expectations arise from both regulators and clients. As a result, companies are forced to constantly "run just to stay in place."

It is at this very point that insurers are increasingly coming to a pragmatic conclusion: the most prudent step is to rely on ready-made, market-proven solutions that have already completed the journey from hypothesis to industrial operation. Such solutions begin to deliver value not after years, but from the very first day of implementation.

VIEWAPP emerged as a direct response to this reality. We initially built the platform not as a one-off product for a single task, but as a robust technological foundation capable of adapting to the changing market conditions. This applies to inspection scenarios, anti-fraud mechanics, neural network analysis, and user experience alike.

For an insurer, this means a fundamentally different approach: not spending resources on reinventing the wheel, but immediately obtaining a working tool that is:

• embedded into real business processes,

• incorporates accumulated industry expertise,

• continuously evolves without the involvement of the client's internal teams,

• scales alongside the business.

At the same time, VIEWAPP does not "replace" the insurer's internal systems and expertise. On the contrary, we become the connecting link between business processes, the IT landscape, and real-world field information. Inspections, data, neural analysis, and authenticity checks — all are consolidated into a single, verifiable, and reproducible picture that can be relied upon for decision-making.

Practice shows that this approach proves its worth from the very start. Companies respond faster to new challenges, reduce operational risks, cut losses from fraud, and free up internal teams from supporting complex infrastructure that is not part of their core competency.

In an environment where the market changes faster than technical specifications can be rewritten, betting on mature technological platforms becomes not a compromise, but a strategic advantage. VIEWAPP is born precisely from this logic: as a tool that allows companies not merely to keep up with the market, but to move forward — without pushing their own complexity to the limit and, conversely, freeing up resources for other critical insurance tasks.